Easy 7 ways to build trust

When we talk about online, internet, blogosphere, we are talking about TRUST. How do we build trust over the Internet with visitors to our sites? If we are selling product be it digital or physical over the Web, people don’t usually have personal contact with us, so our written words have to create confidence with potential buyers or readers. Besides that, legitimate testimonials from our previous customers are important in the sense of gaining trust from our potential customers.

So you see, this is one of the reasons we advocate blogging for our business. When you are writing, publishing frequently, people get to know you on a level that is beyond your web page entries and your sales copy of eBook only.

There are other things that go into creating an impression of reliability and trust with our visitor, eventually will drive up our site traffic. Here are a few things that I consider:

• You write in a clear and transparent way (at least you tried!!)
• You show you’re fallible and make mistakes, and admit and correct them
• You provide free information to your targeted readers
• You don’t over-hype your products but deliver your sales copy with research, case studies and valid testimonials
• You respond (immediately) when someone comments, asks a question or needs service
• When someone decides to participate or register for a product/event/service, the autoresponder confirmations, instructions and downloads are smooth
• You allow refunds and guarantees without questions, if your selling information/products

You do not have to reveal yourself naked to the web. Keep some to yourself. In online arena, we do respect privacy, in fact, privacy is part of the trust.

What else do you see as an opportunity to create trust?

Don't bother the posts below, but if you are free, why not?

1. What type of product would you sell? Blogger……
2. Not the FASTEST way to be making good money online
3. Making money online: Internet marketing made easy
4. Update: What type of product would you sell blogger?
5. Information: How to get them into your eBook/eNewsletter?

Tags: , building, confident, privacy, trust