Are blogs worth your penny?
December 27th, 2008 by c-tasks | No Comments | Filed in BSL5.com, General, Interesting, KeyEll(Kuala Lumpur), Networking, moneyWhat Kind of Business are You?
Simply throwing a blog up on your business website or as a link on your website and waiting to see how popular it is isn’t the best first step in having a business site blog. You need to begin by determining the audience you are addressing with your business. Are they even blog readers? Most people are fairly aware of blogs and their place on the internet, but in relation to your business, do they even make sense? If your typical customers and site visitors are coming for new products or to make return purchases, chances are pretty good that a blog isn’t going to matter to them. When your site is setup to give your visitors new information, blogs might be a good way to package this information in a pleasing way.
Try to think about other websites that are in the same market as you. Do they have blogs? Do these blogs get a lot of comments? If so, that can mean that people are reading them enough to comment on the content – and that kind of interaction may be worth your time.



